First introduced in 1982, Care Bears has become one of the world's most popular and lovable children’s properties. Each individual Care Bear is synonymous with sharing and caring and resonates with a multigenerational audience. Children, adults, and millennial moms continue to love these huggable bears.
The Care Bears brand has withstood the test of time, reinventing its universal appeal while staying current with trends. With a robust slate of content including a series on Netflix, the Care Bears continue to inspire love and friendship in subsequent generations. More than ever, they are desired for fun and engaging brand partnerships, evoking nostalgia while promoting positive brand messaging.
Leverage the emotional connection and nostalgia Care Bears offers in your next advertising campaign. Contact Greenlight today to discuss this exciting opportunity.