Natixis Global Asset Management

  • Client: Euro RSCG C&O
  • Project: Natixis Global Asset Management print campaign
  • Task: Clear rights to famous architectural landmarks

Natixis — a European investment management firm — and its agency decided they wanted to draw a parallel between the company’s financial products and high-end design and architecture. They had big ambitions, high expectations, a long list of images and, as always, very tight deadlines.

GreenLight moved in quickly to identify the rights holders and cleared the way to use images of famous structures, including I.M. Pei’s glass pyramids at the Louvre in Paris and Frank Gehry’s “Dancing House” in Prague.