Consider These Holiday Favorites for a Magical Campaign
Give the gift of memorable and effective marketing by licensing from these Holiday classics for your next seasonal campaign.
Give the gift of memorable and effective marketing by licensing from these Holiday classics for your next seasonal campaign.
Choose from these scary films and series to create a chilling campaign everyone will remember.
The Greenlight team recaps the world’s largest gathering of licensing professionals at Licensing Expo 2019 at the Mandalay Bay Convention Center in Las Vegas, Nevada.
The McQueen brand will seek best-in-class partners to create men’s apparel and accessory programs inspired by his iconic life and legacy.
Product licensing may be the best kept secret in business. The practice allows brands to expand their product offering while providing revenue streams.
From world class rights clearance work for McDonalds and Halifax to traveling from France to Los Angeles, 2018 has been quite the year for Greenlight UK.
Promotional partnerships are partnerships brokered between studios and brands by leveraging collective resources to raise mass awareness for both.
American Greetings Entertainment’s Care Bears™ is now available for advertising opportunities through Greenlight.
Steve McQueen, for example, has long running partnerships with a variety of industry-leading partners, including Persol and Tag Heuer.
In a TED Talk, Branded Entertainment Network's former CEO and now Executive Chairman, Gary Shenk, discusses why certain iconic people transform into cultural icons, becoming representations of what it means to be smart, cool, or sexy.