Campfire Crowdfunding

The Story

Greenlight worked with the client Campfire, a crowdfunding platform.  The campaign features Charlie Chaplin as portrayed by lookalike actor Jason Allin.  The campaign also featured well known Japanese actress Rena Nōnen (Non). The advert showcases Non chatting with Chaplin about things she would like to try in life. Chaplin wisely advises Non that “Whatever that may be, all it takes is courage, imagination and…..a little dough” – highlighting how Campfire can help her reach her lifelong dreams.